Logo Hunting: Day One

Logo Hunting: Day OneDid you ever think about how many logos you are facing in a day? Most of us don’t realize the amount. Zillions of brands surround us like bacteria, which exist all over but we don’t see them.

So are the logos. It all starts with the first seconds of your day: you wake up, probably in a bed, which has a pillow, sheets, etc., and all those items have a lable. Check yours! Then you switch off the annoying alarm clock or most probably your alarm on mobile (which is a big brand itself), then you go to bathroom and brush your teeth (a toothbrush and a toothpaste with logos), shave and so on and on. It is a dozen logos already!

And then some one smart [I don't know who it was] invented a new trend in logo blogging, which you can see on many design blogs, titled mostly as “My day in logos” or alike.

So I was like, damn, why not? A pretty interesting idea. And I decided to make it regular, like twice a month and I will call it Logo Hunting. So check back to see what I see.

Today I did the first try. We were in a bus and I was taking pictures on my wife’s Nokia N97 mini. It was pretty fun!

Location: Sundsvall, Sweden. 10 minute ride in a bus. 17 logos.


1. Din Tur

Representing the Swedish buses :) A bus card.
Logo Hunting: Day One


2. HP

It’s my HP laptop. Needs to be involved.
Logo Hunting: Day One


3. Kebab City

It’s a Turkish cafe in Sundsvall, they do it pretty good!
Logo Hunting: Day One


4. Stenstads Maklarna

I don’t know what it is.
Logo Hunting: Day One


5. City Traficskola

It’s a local driving school. And some restaurant next to it.
Logo Hunting: Day One


6. Konses Teater

My Swedish still sucks, but this is a theater for sure.
Logo Hunting: Day One


7. Pizza Playa

“Playa” sounds pretty “gangsta” aint it?
Logo Hunting: Day One


8. Begravningsbyra

I’ve just translated it with Google…damn, it’s a funeral bureau.
Logo Hunting: Day One


9. Forex

Money exchange/sending/receiving office. You can’t withdraw money without a passport here.
Logo Hunting: Day One


10. Norrporten

…and some logo below it, sorry for the quality.
Logo Hunting: Day One


11. Preem

I guess it’s a gas station.
Logo Hunting: Day One


12. AW

awww…I don’t have an idea about this one.
Logo Hunting: Day One


13. ATG and …

ATG is a place where they make bids on horses. And the red logo…uhh…sorry.
Logo Hunting: Day One


14. Juste Design

Voila! A design shop! Right where we got off the bus.
Logo Hunting: Day One


15. Norrlands Bevakning

Nice dog, huh.
Logo Hunting: Day One


16. Formil

Just by the trash tank. A little washing powder.
Logo Hunting: Day One


17. Sidsjo Hotell

Near my moms house. We catch their wi-fi signal :)
Logo Hunting: Day One

So you’ve seen the first try. More coming – better quality guaranteed!

by Azamat "Bohed" E.

TrueKolor.net Owner. Professional Graphic Designer.


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